Elizabeth W. Brunins

Member

Overview

Beth Brunins counsels hospitality industry clients, negotiating hotel management agreements, lender subordination agreements, purchase and sale agreements, and franchise agreements for several large third-party management companies in the U.S. For hotel operators, Beth reviews leases, licenses, and service and vendor agreements integral to the day-to-day management of business.

In addition, Beth serves as outside counsel to help several national consumer brand companies develop and launch promotions to market their products. She reviews advertisements – print, radio, online and television – for appropriate disclosures and substantiation in compliance with Federal Trade Commission requirements, including the FTC Act. Beth drafts official rules and material terms for loyalty programs, sweepstakes, and contests, incorporating compliance with social media platforms. She also advises clients on environmental marketing initiatives and labeling under the FTC Green Guides. Beth has given on-site training presentations  to educate clients’ business teams on advertising law, promotion law, and environmental marketing. Beth also represents non-hospitality businesses on a full array of general corporate agreements. She reviews contracts for several purposes such as the purchase and sale of goods, license agreements, and service contracts.

Representative Matters

  • Represented a global investment bank in its acquisition of a $2.2 billion hotel portfolio from a publicly-traded company.
  • Serves as counsel for a Fortune 500 company in all of its promotional campaigns and advertising claims.
  • Assists a global discount retailer in Facebook and Instagram promotions.
  • Represents hotel owners, operators, lenders, and franchisees in transactions ranging from hotel acquisitions to lease disputes, and provides advice on day-to-day matters.
  • Drafts and negotiates management agreements and leases, as well as ancillary contracts to structure or restructure such agreements or related parties.
  • Counsels an international gemstone provider in retail giveaways nationwide.
  • Educates a Fortune 500 chemicals company’s marketing and research teams on environmental marketing initiatives.
  • Represents an international food company with Pinterest recipe promotions and Facebook sweepstakes.

Community Involvement

  • Reading is FUNdamental Pittsburgh, elementary school reading mentor
  • Fox Chapel Country Day School, Board of Trustees and Executive Committee
  • St. Lucy’s Auxiliary to the Blind
  • Susan G. Komen Breast Cancer 3-Day, 60-mile walk, fundraiser

Awards and Recognition:

  • Selected for inclusion in Pennsylvania Super Lawyers – Rising Star

News and Insights

Publications

Speaking Engagements

  • “Not All Fun and Games:  Sweepstakes and Contests in the Hospitality Industry,” presenter, 2018 Hospitality Law Conference, Houston, TX, April 2018.
  • “Not All Fun and Games: Running Online Promotions,” presenter, PBI Business Law Institute, November 16, 2016.
  • “Promotions in the Age of Social Media,” presenter, Eckert Seamans’ Continuing Legal Education Seminar, August 2016.
  • “Promotions 101,” Eckert Seamans’ annual Continuing Legal Education program, August 2010.

Interests

Beth volunteers her time for several charitable organizations in the greater Pittsburgh area and serves as a designated mentor to three young women through St. Lucy’s Auxiliary to the Blind.